Brand Strategy

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BRAND STRATEGY

strategy

Strategy

This is the most critical part of defining your brand.  Identify the audiences that matter most and how best to reach them.  Differentiate and win.

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design

DESIGN

Design says everything about you without words.  Fonts, palette, emphasis, and consistency reaffirm your message, grabbing and keeping the attention of your audience.

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print-package

PRINT PACKAGES

The impression of printed materials lasts much longer than a fleeting glance upon a screen.   A thick, gorgeous post, catalogue, and business cards make a huge impact.

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webpackages

WEB PACKAGES

Whether you’re a company, individual, or nonprofit organization, there are basic building blocks that everyone needs. We make it easy for you to build you web presence.

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publishing

PUBLISHING

Lightray provides a host of author services that enable our clients to memorialize their knowledge or bodies of work in the form of the original revolutionary technology: the book.

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social

SOCIAL MEDIA

Different types of businesses require different social media strategies and frequencies, but we firmly believe it is best to do the least amount possible for the biggest impact.

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